eLearning Creation
eLearning is a powerful medium – it has the potential to reach an entire workforce consistently and easily, no matter where they are in the world. With BrightCarbon’s eLearning Creation service you can benefit from bespoke eLearning, written, designed, and programmed for the needs of your learners.
Our consultants work with you to craft your learning objectives and develop your content, and our expert UI and graphic designers bring your eLearning to life with stunning visuals and meaningful interactions.

Examples
eLearning creation
eClerx eLearning Rise course
BrightCarbon worked with this organisation to create an onboarding process to ensure that new employees had a consistent experience when they signed up. It was important to provide a polished,
View in portfolioeLearning
Mercer – Service Excellence
We worked with Mercer's subject matter experts to create this course. It uses dynamic character animations and interactive reflective scenarios to help learners deliver Service Excellence.
View in portfolioeLearning
World Food Programme – Diversity & inclusion
These stylish and unique illustrations were created for the UN's World Food Programme. The hand-drawn ink and watercolour elements were brought to life with slick animations that accompanied a voiceover to guide learners through the content.
View in portfolioWhat's included?
We understand that every eLearning project is unique.
Depending on your needs, we can produce eLearning courses at a range of graphic and interactive design levels. Level 1 is basic but effective, made up of self-paced presentational content with custom graphics, simple knowledge check questions, and optional narration. Level 2 increases active engagement with templated assessment questions and interactive elements. Level 3 includes bespoke interactions, animated sequences, and custom-made assessments. Level 4 is our most advanced level of eLearning and has the capacity for complex branching, advanced animation, and next-level interaction.
Level 1
- Brand-compliant design: Aligned to your guidelines and specifications
- Navigation and user interface design: Expertly programmed buttons, menus, and links
- Custom graphics: Effective visuals to support the course narrative
- Quizzes: Multiple choice and true or false knowledge check questions
- Narration and closed captions: Professional recording of audio content and captioning
- Data reporting metrics and course completion tracking: Detailed information on learner progression, course run time, and performance scores
Level 2
- Everything in Level 1 plus
- Templated interactivity: Pre-programmed interactive elements, including hotspot interactions, accordions, carousels, flip cards, and interactive tabs
- Templated assessment interactions: Basic templated drag-and-drop and matching activities to check learner understanding
- GIFs: Simple looped motion graphics
Level 3
- Everything in Levels 1 and 2 plus
- Custom interactivity: Bespoke interactive content to engage your learners and increase knowledge retention
- Standard animated sequences: Dynamic visuals to bring your content to life
- Complex assessment interactions: Advanced assessment questions and custom interactivity to encourage critical thinking and knowledge application
Level 4
- Everything in Levels 1, 2, and 3 plus
- Complex learning paths and branching: Complex branching scenarios that respond to learners’ input and personalise their learning journey
- Advanced animated sequences: Seamless motion graphics and/or 3D rendering
- Advanced custom interactivity: Serious games, scenarios, and simulators for an immersive learning experience
Learning Consultancy
Sometimes you’ll need support on all elements of the instructional design for a course: from crafting learning objectives, to choosing the right medium to use (slides, interactions, video, PDFs, etc.), to structuring the course content. In this instance, our Learning Consultancy offering will help us best achieve a course that meets your goals. At other times, you may have a lot of this decided before you come to us. In this case, our standard eLearning Creation service may be all you need.
Get in touch if you aren’t sure what service will be best: our expert consultants will take the time to talk you through the options.
Our Process
We start by defining the goals for your eLearning and identifying the needs of your learners. Then we plan their training journey by setting learning objectives and structuring content at a high level.

We develop the visual content and meaningful interactions your learners will complete. Our team create user interface wireframes, voiceover scripts, and slide storyboards. We check everything with you to make sure you are delighted.

Our design consultants work with you to find the right visual style for the content, considering your guidelines, requirements, hopes, and dreams. We'll send you a sample and, once you're happy, we'll continue designing the rest of your eLearning.

We pull together the graphics and interactive elements to bring your eLearning course to life. We use the right authoring tool for your requirements and publish in an appropriate format(s), which can include SCORM or xAPI compatible content.

We submit your course to rigorous tests and quality review, until we're happy that your shiny, new, super-effective eLearning is ready to go! We work with your people to make sure the course works seamlessly with your LMS and IT infrastructure.

Prices - Level 1
XS | S | M | L | |
---|---|---|---|---|
Standard eLearning Creation base price | £4750 | £6500 | £10000 | £12250 |
Standard eLearning Creation base price | $7000 | $9750 | $14500 | $18000 |
Standard eLearning Creation base price | €5750 | €8000 | €11750 | €14500 |
With additional Learning Consultancy | £6010 - £8530+ | £8180 - £11540+ | £12100 - £16300+ | £14770 - £19810+ |
With additional Learning Consultancy | $8800 - $12400+ | $12150 - $16950+ | $17500 - $23500+ | $21600 - $28800+ |
With additional Learning Consultancy | €7250 - €10250+ | €10000 - €14000+ | €14250 - €19250+ | €17500 - €23500+ |
Seat time | 5 minutes | 10 minutes | 20 minutes | 30 minutes |
Level 1 offers straightforward, self-paced courses focused on essential knowledge transfer. Optimised for quick, efficient learning, clear content is combined with quizzes, custom graphics, and simple, click-to-progress interactivity. Learners can absorb key concepts at their own pace and revisit their training at any time.
Prices - Level 2
XS | S | M | L | |
---|---|---|---|---|
Standard eLearning Creation base price | £5500 | £8500 | £12750 | £15500 |
Standard eLearning Creation base price | $8250 | $12500 | $18750 | $23000 |
Standard eLearning Creation base price | €6750 | €10000 | €15250 | €18750 |
With additional Learning Consultancy | £7180 – £10540+ | £10600 – £14800+ | £15270 – £20310+ | £18440 – £24320+ |
With additional Learning Consultancy | $10650 – $15450+ | $15500 – $21500+ | $22350 – $29550+ | $27200 – $35600+ |
With additional Learning Consultancy | €8750 – €12750+ | €12500 – €17500+ | €18250 – €24250+ | €22250 – €29250+ |
Seat time | 5 minutes | 10 minutes | 20 minutes | 30 minutes |
Level 2 introduces templated interactive elements and interactive assessments, like drag-and-drops and matching activities to encourage knowledge application. This approach keeps learners engaged while reinforcing real-world knowledge transfer. Learner progression, course run time, and performance scores are recorded through built-in data tracking.
Prices - Level 3
XS | S | M | L | |
---|---|---|---|---|
Standard eLearning Creation base price | £6570 | £10500 | £16250 | £19750 |
Standard eLearning Creation base price | $10000 | $15500 | $24000 | $29000 |
Standard eLearning Creation base price | €8000 | €12500 | €19500 | €23500 |
With additional Learning Consultancy | £8850 – £13050+ | £13020 – £18060+ | £19190 – £25070+ | £23110 – £29830+ |
With additional Learning Consultancy | $13000 – $19000+ | $19100 – $26300+ | $28200 – $36600+ | $33800 – $43400+ |
With additional Learning Consultancy | €10500 – €15500+ | €15500 – €21500+ | €23000 – €30000+ | €27500 – €35500+ |
Seat time | 5 minutes | 10 minutes | 20 minutes | 30 minutes |
Custom-built for your specific needs, Level 3 includes multimedia content such as motion graphics and bespoke interactivity. These elements create a dynamic and engaging experience to promote deeper learning and challenge learners’ critical thinking, problem-solving, and decision-making skills.
Prices - Level 4
XS | S | M | L | |
---|---|---|---|---|
Standard eLearning Creation base price | £10000 – £13500 | £15750 – £21000 | £24500 – £32500 | £29500 – £39250 |
Standard eLearning Creation base price | $15000 – $20000 | $23250 – $31000 | $36000 – $48000 | $43500 – $58000 |
Standard eLearning Creation base price | €12250 – €16250 | €19000 – €25250 | €29250 – €39000 | €36000 – €47000 |
With additional Learning Consultancy | £13360 – £23580+ | £19530 – £32340+ | £28700 – £45100+ | £34120 – £53110+ |
With additional Learning Consultancy | $19800 – $34400+ | $28650 – $47200+ | $42000 – $66000+ | $50100 – $77800+ |
With additional Learning Consultancy | €16250 – €28250+ | €23500 – €38750+ | €34250 – €54000+ | €41500 – €63500+ |
Seat time | 5 minutes | 10 minutes | 20 minutes | 30 minutes |
Level 4 combines multimedia-rich gamification, complex scenarios, advanced interactivity, and branching content to build immersive, challenge-driven environments for learners. Learners apply their knowledge to real-world contexts, promoting skill development and deep engagement.
FAQs
eLearning Creation is our standard eLearning design service. We work with you to craft your learning objectives and plan your content, and our expert UX and graphic designers bring your eLearning to life with stunning explanatory visuals.
We recommend our eLearning Revamp service if you have existing eLearning material that has the correct content and interactions for your learning objectives but needs a visual refresh to look more professional.
The level of graphic and interaction design you need for a project is dependent on the type of content you are teaching, the outcomes you want to achieve, and the needs of your learners. As different levels of design will require different amounts of effort, your timeline and budget are also important factors. Our team will consult with you to find the right balance and – whichever level you go for – you’ll receive a beautifully designed, easy-to-use, and effective piece of eLearning content at the end of the development process.
Sometimes you’ll need support on all elements of the instructional design for a course: from crafting learning objectives, to choosing the right medium to use (slides, interactions, video, PDFs, etc.), to structuring the course content. In this instance, our Learning Consultancy offering will help us best achieve a course that meets your needs. At other times, you may have a lot of this decided before you come to us. In this case, our basic instructional design service may be more appropriate.
A typical eLearning Creation project will take around 6 weeks from kick-off call to final deployment. A lot depends on availability on your side for reviews and testing – so things can take longer.
The most important people for us to have access to are subject matter experts and learners. These people will be key in providing us with information about the topics to be taught in the eLearning to understand what will make a successful learning experience. Staff from your L&D team, marketing team, or other departments might need to be involved depending on what type of eLearning content we are developing. With some clients we work with just one or two people, and with other projects we work with more. Larger numbers of internal stakeholders can mean that projects take longer to deliver as we need to ensure buy-in.
Your subject matter experts deeply understand the content you need to teach to learners. Our consultants and designers understand instructional design, UI, UX, graphic design, animation, and programming interactions. Putting the two together is a winning combination. Our team will ask all the right questions and find out everything we need to know to be able to teach your content in an effective, engaging way.
90% of our work is with companies with established – often rigid – brands. We follow your brand guidelines, talk to the people you need us to talk to, and only push the boundaries where you want us to. We are used to making beautiful content within the tight creative constraints of even the most conservative brand identities.
We price our eLearning in ‘sizes’ so that we don’t end up quibbling about one slide or quiz question here-or-there, and so that you get price certainty. The actual running time of your course will depends on the goals you have for the training, the content you need to teach, and how much time your learners have available. Our consultants can advise on the right length of course if you’re not sure: it’s likely that the appropriate solution will be a shorter course than you might have imagined!
At the early stages of the development process, our team of experts will consult with you to figure out the most suitable content type(s) for your LMS and delivery methods. This means that at the end of an eLearning Creation project you’ll receive the published eLearning content in a format that suits your needs, whether that’s SCORM or xAPI compatible HTML5 content, PowerPoint (.pptx) files, PDFs, videos…the list goes on! Our team will create your eLearning in the format that works best for your needs and technical requirements.
You are more than welcome to make changes to your eLearning content after we deliver it to you, and we can provide source files where necessary and appropriate. If editability is important, we will discuss the software your team have access to and ensure that we build content in an appropriate authoring tool.
Editing text and swapping photos from our eLearning content is often relatively straightforward, but interactions and animated sequences can be quite sophisticated, so you may find you need a bit of help changing certain things.
Our consultants are experts at creating effective, clear, visual content. We can bring complex concepts to life with visuals and animation, ensuring that the visuals are helping learners to understand.
Our team make eLearning content that looks great, works smoothly, and meets the specific requirements of a digital learning experience. We interpret your brand guidelines and adapt them to work in an eLearning context.
Our expertise in sales communication, means that we are masters of persuasion. From the way we structure the learning journey, to the storytelling elements we use, to the design itself, we don’t just focus on what the learner needs to know, but why they need to know it. By persuading learners that the training is important, we further encourage them to pay attention and increase retention.
So, by working with us, you’ll get eLearning content that entices learners and makes them more likely to engage positively with the material.
Join the BrightCarbon mailing list for monthly invites and resources
Tell me more!The video animation looks AWESOME! Thank you sooooo much. I am very happy and proud with the result; this video is really convincing. Really really well done.
Elodie Maurer SES
